Marketing Executive

Job description

Key Responsibilities

• Assist in planning and delivering multi-channel marketing campaigns that drive
  brand awareness and lead generation
• With support from the Marketing Manager, execute integrated marketing
  campaigns across multiple channels, ensuring they are on time and on budget
• Track and report on performance metrics and ROI, making recommendations and
  influencing future activities
• Manage and optimise our website content and functionality using CMS platforms
• Execute SEO strategies to improve organic search visibility and website traffic
• Plan and implement email marketing campaigns and CRM automation
• Translate complex technical information into clear messaging
• Create engaging content for various marketing channels and touchpoints
• Collaborate on content planning and editorial calendar management

About You

You will have a solid foundation in marketing with a focus in SEO, Email or Digital
performance marketing. You’ll be confident in learning new platforms and taking
ownership of marketing processes and activities.

Requirements

Essential Requirements

• SEO: Experience optimising content and websites to improve search rankings and
  drive organic traffic
• Email marketing: Proven ability to create targeted email campaigns and automated
  sequences that engage audiences and generate results
• Experience: Solid understanding of marketing and multi-channel campaigns (inhouse
  or agency)
• Writing: Strong grasp of written media; able to create compelling content that
  connects with our audiences
• Digital Platforms: Fundamental knowledge and understanding of digital marketing
  tools, platforms, and best practices
• Education: Marketing degree or equivalent qualification