Digital/Social Media Coordinator

What’s involved in the role?

Social media coordinators handle the day-to-day responsibilities of managing social media platforms. This includes scheduling posts, engaging with followers and responding to enquiries. Social media strategists assess which social networks will offer the maximum reach and best ROI, then develop plans for each one. Often the role may include other elements of digital marketing such as emailing programmes, website updating, online advertising (Pay Per Click) etc.

Salary

£25 – £35K

Personal skills

Good knowledge of all social media platforms, analytical skills, attention to detail, knowledge of website platforms such as WordPress and knowledge of Google Analytics useful.

Entry requirements

Some experience in a marketing role very useful – degree in a digital marketing subject area

Pathways in

Digital marketing qualifications